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FOLLOW THE Splexia ASO ROAD

Splexia ASO leaders spent years learning, practicing, and mastering the field of performance marketing. They are the go-to people for the latest information, best practices, and innovative solutions. Their knowledge and skills allow them to tackle complex problems and find creative ways to overcome challenges. They inspire others to learn and grow, and their contributions to their respective fields have a lasting impact on  Splexia ASO.

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OUR MISSION
We collaborate to make Splexia ASO the world’s preferred and most respected performance marketing brand.
PAINTING THE WORLD SPLEXIA

With an expanding global presence, we support the growth of companies across markets.

12+ million

annual app installs

600+ thousand

annual paying users

18+ billion

annual ad impressions

27%

annual growth in website revenue
Our Story
2013
Splexia ASO is founded by Gal Bar and Shai Karmi and goes on to become a global leader in digital performance marketing.
Splexia ASO’s Tech team is formed and goes on to develop revolutionary, growth-supporting technologies
2014
Splexia ASO forms its ASO team and quickly becomes a pioneer in the field
2016
Business of Apps lists Splexia ASO as a top user acquisition agency and top App Store Optimization agency
2017
Splexia ASO launches proprietary marketing technology
mobyaffiliates lists  Splexia ASO as a top mobile app marketing agenc
2018
Splexia ASO is featured on national TV
2019
Splexia ASO Alerts is launched to empower Account Managers with live signals
Say cheese hi! To Splexia ASO’S leaders
Gal Bar

Gal BarView

Co-Founder & CEO

Gal Bar

Co-Founder & CEOO
Gal has over 16 years of experience in online marketing. He also holds a B.Sc. in Computer Science from the University of Haifa and decided that building sophisticated marketing tech is much more interesting than coding websites and apps. Gal now leads Splexia ASO Marketing and Technology teams and makes killer desserts that no one wants to eat.
Gal Bar

Shai KarmiView

Co-Founder & CEO

Shai Karmi

Co-Founder & CEOO
When Shai isn’t off-roading in old Jeeps or dirt bikes, he leads splexiaaso’s Finances, Creatives, and splexiaasoX projects with over 16 years of experience in online marketing. He has a BA in Social Sciences from Ra’anana College. After several business ventures, Shai determined that splexiaaso was the One.
Gal Bar

Lee SpunginView

VP Growth - US

Lee Spungin

VP Growth - USO
Lee Spungin has 12 years of experience leading teams in digital agencies and large advertising firms, igniting results to ensure partners' success, and delivering meaningful relationships with existing and new partners. She is now splexiaaso's VP of Strategic Partnerships in the US and is an avid foodie on a quest to conquer NYC's thriving scene.
Gal Bar

Shaked MosheView

HRBP

Shaked Moshe

HRBPO
Gal Bar

Nitzan Apfelbaum SassoonView

Head of Finance

Nitzan Apfelbaum Sassoon

Head of FinanceO
Gal Bar

Hila KellerView

Head of UA

Hila Keller

Head of UAO
Hila has 6 years of experience in performance marketing, user acquisition, marketing analytics, and campaign management in Gaming and Non-gaming verticals. She also has an MBA in Leadership from Tel Aviv University, an MBA in Business management from ONO Academic College and a B.Sc in Social Science from Bar Ilan University. She now leads Splexia ’s User Acquisition team and dances salsa when she has free time.

Gal Bar

Noa MillerView

Head of Creative

Noa Miller

Head of CreativeO
Noa has 10+ years of experience in creative and advertising. She also has a Masters degree in Communications from Florida International University. She now leads  Splexia’s creative services and loves traveling with her family.

 
Gal Bar

Tzippi LasryView

Head of Business Development

Tzippi Lasry

Head of Business DevelopmentO
Tzippi has 6 years of experience in performance marketing, Business development & growth. She also has an MBA from Bar Ilan University. She now leads Business development & Sales team and loves traveling around the world.

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